Whether in the bustling city of Chicago, the quiet suburbs, or the vast countryside, you know the Midwest is a colorful, lively place to live and work. We have it all and are proud to show off everything we're famous for. JC Licht is partnering with premium paint retailer Benjamin Moore to share an awe-inspiring palette influenced by the majesty of the Midwest.
Vibrant Yellows
We grow a lot of corn here in the Midwest, and shades of bright yellows make a space more energized and uplifting. Corn Husk 307 is a vibrant orange and yellow blend reminiscent of crops ready for harvest. Are you looking for the brightness of yellow with a more subtle aesthetic? Morning Sunshine 2018-50 and Popcorn Kernel 310 are less loud but bring the same shine to any space.
Fiery Reds
Busy city streets are exciting, and no color is more exhilarating and energetic than red. Bull's Eye Red is sassy and makes an outstanding accent against deep grays and chocolate brown. If sassy isn't the aesthetic you're searching for, Bricktone Red 2005-30 will bring the intriguing feel of historic downtown buildings to any room in your home.
Fresh Blues & Greens
Shades of blue are ideal for calming, tranquil rooms. Create an endless sky in your home with Sonoma Skies 737 or the quiet depths of Lake Michigan with Dark Harbor CSP-720. Green is another fantastic choice for refreshing rooms that lift your spirits; do you know that peaceful feeling you get driving past miles of farmland? Grassy Field 2034-30 lets you recreate that vibe in your home. Stem Green 2029-40 is a pale shade that will have you thinking of spring, even on the coldest days of winter.
Neutral Hues
You don't have to go bold to have a visually exciting home. Neutrals are more than brown and white. A soft pink like Pale Petal 1178 adds the perfect touch of color without being over the top. Thunder AF 685 is the shade of the sky just before a cool rain shower and is low-key without being boring. Deep Taupe 2111-10 is the color of freshly turned fields, ready for planting. Bring the low-key feel of winding back roads to any room in your home with Dusty Road 1017. Norfolk Cream 261 is an attractive way to contrast a room with a deeper color palette.
Get to Know the 3500 Colors of the Midwest
These colors are our choices for a color palette that harkens to the Midwest, but with over 3500 Benjamin Moore paint colors, the sky's the limit for creating one you love. JC Licht is Chicago's premier retailer of Hunter Douglas window treatments, Benjamin Moore paint, and the city's most expansive selection of upscale wallpaper. Visit one of our many locations or book a complimentary in-home consultation. You can count on JC Licht to Make it Happen! JC Licht is the preferred provider of Hunter Douglas products for the Midwest and Chicagoland. Contact us today!
